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Samuel Thomas Fender (born 25 April 1994) is an English singer, songwriter, and musician. Born and raised in North Shields, Fender discovered his passion for music during his teenage years and released several singles independently beginning in 2017. His sound relies primarily on his traditional American musical upbringing combined with a British rock sensibility. He is known for his high tenor voice and Geordie accent. Recognised for his songwriting style, Fender is the recipient of three Brit Awards.
In addition to being named one of the BBC's Sound of 2018, Fender signed to Polydor Records and released his debut EP, Dead Boys, in 2018. He won the Critics' Choice Award at the 2019 Brit Awards and released his debut album, Hypersonic Missiles, which entered the UK Albums Chart at number one, that same year. His second album, Seventeen Going Under, was released in 2021. The album topped the UK Albums Chart and received a nomination for the 2022 Mercury Prize, with its title track gaining commercial success. In 2022 and 2025, Fender won the Brit Award for British Rock/Alternative Act.
He had a tumultuous late childhood and adolescence. His mother left when he was eight years old, although he later reconnected with her when he, at age 17, was forced out of his father's house by his stepmother. His mother was then living in the Scottish Borders, and Fender would grow up there when he visited her.
At age eight, Fender received his first guitar from his father. Fascinated by Jimmy Page, Jimi Hendrix and Slash, he became "proficient" on the guitar at age 10. Fender attended John Spence Community High School in Preston, Tyne and Wear. He was bullied for being overweight and unathletic as a child. When he was a young teen, he and his mother discovered the body of a woman they knew who died by suicide, which affected his formative years.
When Fender was 12, he met his friend Dean Thompson and continued to play the guitar alongside him. Over the following year, he performed for the first time in front of an audience at his brother's street performer nights, playing Hendrix covers, and accompanied by Thompson at the latter's uncle's birthday, covering songs by Kings of Leon. His ambition at this point was to become a professional musician; Fender recalled, "when I hit 13 it was the only thing I wanted from life." At age 14, Fender began writing songs. The same year, he learned to sing by listening to Jeff Buckley's Grace, an album his brother gave him. Fender's brother introduced him to Bruce Springsteen's Born to Run and Darkness on the Edge of Town albums at age 15, during which he also began playing at his brother's open mic nights and formed his first band. At the time, he and his mother were poor and living in a small, crumbling flat within a council estate on the outskirts of North Shields.
Fender attended sixth form at Whitley Bay High School. He found musically-minded friends at high school. He met Joe Atkinson, and they developed a friendship through their musical interests. Fender studied theatre and A Level in English grammar and literature at Whitley Bay High School; during this time, he began to spend most of his time in the music department, although he had not studied the subject academically. He was regarded as popular with students and staff and engaged in school activities. Fender performed with his band for the Year 13 students finishing their time. He got into several fights in his youth, and though his father taught him boxing, this did not have the intended effect. At age 16, Fender entered a Teenage Cancer Trust competition and won.
The environment Fender grew up in was "ravaged" by the omnipresence of drugs, especially spice. His friends were dealing marijuana, and later some switched to hard drugs such as cocaine. Social pressure had prompted him to smoke spice several times, but he stopped after finding the experience unsettling, while his friends became addicted for years, which Fender said "destroyed their lives". When he was 17, his mother had to end her 40-year career as a nurse due to fibromyalgia; he considered selling drugs to support her, but she talked him out of it. Fender idolised his father for his talent as a musician, and viewed him as a tough man who struggled to provide for his children in a region facing an endemic lack of opportunities. Fender recalled that his stepfather had become homeless for more than a year after serving in the armed forces, and faced difficulty escaping street life whilst struggling to find stable housing and employment.
Fender said he needed to become independent quickly. Whilst studying, Fender simultaneously held two jobs, working in a local restaurant and pub (where his manager later discovered him), and consumed alcoholic beverages daily from 17 and a half to 18, relieving him from work fatigue. He abandoned his A Levels to earn money to help his mother, who developed a mental illness in addition to her fibromyalgia. At the time, both had slipped below the poverty line. His uncle would help them through their adversities and inconveniences, and eventually, Fender would find his outlet in music. His father was then a guitarist playing in clubs around Newcastle upon Tyne, and their relationship improved due to their shared common passion for music. Around 18 years old, Fender began performing paid gigs at restaurants. After high school, he held several jobs, teaching guitars and working in a call centre and a bar.
In March 2017, Fender independently released his debut single, "Play God", which premiered on BBC Radio 1. In the summer of 2017, Fender played the first shows with his band, consisting of guitarist Thompson, guitarist and keyboardist Atkinson, bassist Tom Ungerer, and drummer Drew Micheal. Throughout this period Fender toured with support slots for acts such as Bear's Den, Declan McKenna, and Michael Kiwanuka. In 2017, he put out singles "Friday Fighting" and "Start Again", which sparked a first breakthrough. In November 2017, Fender was placed on BBC's Sound of 2018 shortlist, Won by Sigrid, the list was compiled by votes from 173 critics, festival bookers, and DJs. On 2 December 2017, he played a BBC Music Introducing session at Maida Vale Studios.
In June 2018, he signed with Polydor Records. The single "Dead Boys" was premiered as Annie Mac's Hottest Record in the World in October. The song deals with the subject of male suicide, and Fender wrote it as a reaction to losing close friends to suicide. In October 2018, Fender performed "Dead Boys" alongside "Leave Fast" on BBC's Later... with Jools Holland. "Dead Boys" was considered Fender's first breakthrough song, as it was the first to bring him mainstream attention.
The single "That Sound" was released on 22 October 2018. His debut EP, Dead Boys, followed the next month, on 20 November 2018. The EP also featured the songs "Spice" and "Poundshop Kardashians". Alongside the EP's release, he embarked on a headline tour, including three shows at the London's Omeara club and one at Newcastle University, and toured with Blossoms in December. He also went on a 13-date European and Australian tour. In December 2018, Fender was selected by Vevo to be a part of its Dscvr 2019 Artists to Watch series, and he was included in The Irish News list of "Who are the ones to watch in music in 2019?".
In May, Fender performed at BBC Radio 1's Big Weekend in Middlesbrough. In early July, he announced the album alongside the release of the single "Will We Talk?". After extensive touring, including two shows at Shepherd's Bush Empire, Fender had to cancel several gigs, including Glastonbury Festival, after experiencing severe bleeding in his vocal cords. Nevertheless, after a month of rest, he recovered sufficiently to support Bob Dylan and Neil Young in Hyde Park and set a record for the fastest-selling show at the Mouth of the Tyne Festival, where he was the headliner. After Fender's performance of "Will We Talk?" on The Tonight Show Starring Jimmy Fallon in August 2019, Claire Shaffer of Rolling Stone wrote: "Fender is notably one of the few true singer-songwriters who's climbing the modern-day pop charts". After that, he performed at the Lollapalooza festival in Chicago and the Summer Sonic Festival in Osaka and Tokyo. The last single, "The Borders" was released two weeks prior to the album.
Fender released his debut studio album, Hypersonic Missiles, on 13 September 2019. It topped the UK Albums Chart, outselling the rest of the top 5 combined at the mid-week mark, and sold 41,000 copies in its first week of release. The album debuted and peaked at number twelve on the Billboard Heatseekers Albums chart. On 21 September, Fender supported Liam Gallagher for a Radio X performance at the O2 Ritz in Manchester. He received the Official Charts Number 1 Award for the BBC's Match of the Day.2019 Official Charts Number 1 Award:
Subsequently, he returned for a second North American tour spanning from 25 September to 20 October. On 21 October 2019, Fender appeared as the musical guest on Late Night with Seth Meyers. On 22 November, he began a headlining tour of 20 dates in the UK and Ireland, including two nights at the O2 Brixton Academy and four nights at the O2 Academy Newcastle. Fender set the record for the fastest sell-out of four nights at Newcastle's O2 Academy. On 10 December 2019, "All Is on My Side" was released being described as one of his oldest songs and a staple of his live set, which didn't make it on the album. Hypersonic Missiles was certified Gold by the British Phonographic Industry (BPI) for selling over 100,000 units in the UK, three months after the album release, on 13 December 2019. It was the "fastest-selling" and the eleventh best-selling vinyl album of 2019 in the UK.
Elton John personally invited Fender to perform at his annual AIDS Foundation Academy Awards Party after the 92nd Academy Awards in 2020. On 13 February 2020, the single "Hold Out" was released, which Fender said was to be the last release from the Hypersonic Missiles era. He wrote the song when he was 20. Fender was nominated for Best New Artist at the 2020 Brit Awards, won by Lewis Capaldi. In February 2020, he undertook a headlining tour across Europe to promote the album. Fender performed in the Live Lounge playing a cover of "Back To Black" by Amy Winehouse, which was later officially released. He was supposed to embark on a UK-headline tour in spring 2020, including performances at Leeds Arena, Utilita Arena Newcastle, and Cardiff International Arena, which would have marked his first-ever headlining arena shows. However, in March, Fender was forced to reschedule the tour due to the COVID-19 pandemic.
In August 2020, Fender was the first act to perform at the world's first socially distanced venue, at the Gosforth Park-based Virgin Money Unity Arena, in Newcastle. Opening the show with "Will We Talk?", he played three unreleased songs, including "The Kitchen" and "Seventeen Going Under". "Dead Boys" was nominated for the Ivor Novello Award for Best Song Musically and Lyrically. On 24 November 2020, Fender released the single "Winter Song", a cover of a 1970s track by Lindisfarne, which was premiered as Annie Mac's Hottest Record in the World. He performed the song with the Royal Northern Sinfonia at the Sage Gateshead Christmas Cracker event on 18 December.
Produced by Bramwell Bronte, Seventeen Going Under was released on 8 October 2021 through Polydor Records. The album debuted at number one on the UK Albums Chart, marking Fender's second time to debut at the top spot. Seventeen Going Under shifted 44,000 copies in its first week of release, 79% of which were physical sales, outselling the rest of the top 10 albums combined. The album marked Fender's highest first-week sales to date and the fifth-biggest opening week of 2021. It also topped the Official Vinyl Albums Chart, and was the best-seller album in its first week in the UK's independent record shops. It debuted at number one on the Scottish Albums Chart. Fender said that "as a record, I think this one is leagues ahead of Hypersonic Missiles, I'm more proud of this than anything I've ever done. It's probably the best thing I've done in my life." It received "universal acclaim", based on the cumulative reviews on the website Metacritic. Grant Moon of Guitar World called it "a masterclass in songwriting".
Fender presented a documentary on the life of Alan Hull, named Lindisfarne's Geordie Genius: The Alan Hull Story, which featured contributions from Sting, Elvis Costello, Mark Knopfler, Dave Stewart, and Peter Gabriel. It was broadcast by BBC Four on 26 November 2021. In December 2021, The New York Times wrote that Fender "is fast becoming one of Britain's biggest rock acts". Seventeen Going Under was the eleventh best-selling vinyl album of 2021 in the UK.
"Seventeen Going Under" peaked at number three on the UK Singles Chart in the week ending 13 January 2022, after 25 weeks on the chart. Fender received the Brit Award for British Rock/Alternative Act the following month at the 2022 Brit Awards. He dedicated the win (in part) to the North East Homeless centre. Fender embarked on a UK-headline arena tour to support Seventeen Going Under, which began on 20 March and included shows at Wembley Arena, OVO Hydro, and also 3Arena in Dublin, Ireland. On 19 May, "Seventeen Going Under" earned Fender an Ivor Novello Award in the category of Best Song Musically and Lyrically. He supported The Killers on 5 and 6 June at Emirates Stadium. On 24 June, Fender performed on the Pyramid Stage at Glastonbury Festival 2022. He appeared as a special guest for The Rolling Stones at British Summer Time Hyde Park on 3 July 2022. Fender headlined a show to 45,000 people at Finsbury Park on 15 July 2022. It marked his largest headline show at this point.
On 2 September 2022, Fender announced his first headline stadium show for 2023. On 18 October, Fender secured his first Mercury Prize nomination with Seventeen Going Under. He unveiled "Wild Grey Ocean", a song previously unreleased from Seventeen Going Under, which would later be included in the album's reissue. In November 2022, the single "Seventeen Going Under" was certified double platinum by the BPI (1.2 million UK sales). Fender opened for Springsteen at two shows in Italy in May 2023. Fender headlined two shows on 9 and 10 June 2023 at Newcastle's St James' Park stadium, attended by 100,000 people in total. Both shows injected million into the local economy.
His third studio album People Watching, was released on 21 February 2025, to generally strong reviews. The album became his third to chart at number 1 on the UK Albums chart, with 107,100 units sold in the opening week, the biggest for a British artist since Harry Styles's 2022 album Harry's House. Nick Reilly of Rolling Stone gave the album four stars, stating that it proved why Fender is a "master storyteller". In another review, Brianna Corinne of Atwood Magazine opined that the album was a "brilliant ode to the North East" and an "instant classic". However, Pitchfork's Hannah Jocelyn gave the album a rating of 6.5, saying that Fender sometimes gets "lost in the wall of sound". He performed the lead single "People Watching", at the Brit Awards 2025, where he took home his second Brit Award for British Rock/Alternative Act.
On 18 October 2024, Fender announced his People Watching Tour, with dates across the UK and Europe. The tour kicked off in December 2024 in Ireland, followed by UK shows. Fender also performed across Europe in March 2025. He headlined BBC Radio 1's Big Weekend in May 2025.
On 4 December 2020, Fender launched a petition to urge all UK councils to stop phone charges for helplines for vulnerable groups of people in the North East of England in need of emergency assistance. Fender said it was "scandalous" that four of the seven councils serving its local community charged them 40 pence per minute. The petition was part of a campaign established jointly with the North East Homeless centre. By 21 December 2020, the petition reached 16,500 signatures, and as a result, six councils, including Durham, Gateshead, Newcastle City, North Tyneside, Northumberland and South Tyneside, decided to drop phone charges for their helplines in favour of free-to-call numbers.
He contributed a cover of Metallica's "Sad but True" for the charity tribute album The Metallica Blacklist, released in September 2021. Half of the proceeds went to Metallica's All Within My Hands Foundation, the other half to the Teenage Cancer Trust, chosen by Fender. On 19 December 2021, he went to help out at the Newcastle West End Foodbank after being invited by The Big Issue. In March 2022, Rega Research released a limited edition turntable signed by Fender as part of the Record Store Day event, whose sale proceeds have been donated to War Child UK, which raised funds to help children in plight amid the Russian invasion of Ukraine. In the same month, Fender became the patron of the North East Homeless charity. On 24 May 2022, Fender performed at Newcastle City Hall to raise money for the North East Homeless centre through a ballot ticketing system. The event raised £133,725, thus enabling the centre building renovation.
When announcing his People Watching Tour, Fender revealed that £1 from every ticket sold for the UK dates would be donated to Music Venue Trust, in support of grassroots venues.
On 12 September 2022, Fender announced he was cancelling the remaining dates of his US tour to focus on his mental health. He stated, "I've neglected myself for over a year now and haven't dealt with things that have deeply affected me."
In 2022, Fender entered the Sunday Times Rich List for the first time, ranking him 12th on the list of Young music millionaires in the UK, with wealth valued at £10 million ( million).
Fender lives in north London.
In July 2020, he signed an open letter to the UK Minister for Women and Equalities, Liz Truss, calling for a ban on all forms of LGBT conversion therapy. In late 2021, Fender felt disillusioned by politicians and political parties, saying that his "only allegiance now is to 'people. In November 2023, Fender signed an open letter calling for a ceasefire in Gaza Strip. In August 2025, Fender brought out activists including Greta Thunberg at a concert in Demark to voice support for Palestine.
Fender names Bruce Springsteen and his album Born to Run as a major influence. While dismissing comparisons between himself and Springsteen, Fender called Springsteen "a genius" and one of the greatest singer-songwriters of all time." On Fender's originality, The Irish Times Niall Byrne stated that his work "has retained its own sense of identity and has avoided the pitfalls of regurgitation". Songs from the 1980s, such as "Fast Car" by Tracy Chapman and "Luka" by Suzanne Vega, as well as The Beatles, ABBA, and Kendrick Lamar use a writing style that Fender appreciates.
The Guardians Alexis Petridis opined that the second album is rooted in contemporary times and closely connected with the early 1980s period of The Jam and The Specials. Max Winkler of the Hamburg Evening Newspaper wonders if Fender is "the future of rock'n'roll", whilst Neil McCormick of The Telegraph writes that through his music, he "continues his crusade to keep Britain safe for rock'n'roll". Financial Times critic Ludovic Hunter-Tilney felt a musical approach leaning towards "classic rock" and considered Fender to have established his "authentically British version" of heartland rock as Dire Straits had done in the 1980s. The Times critic Will Hodgkinson agreed, calling it "Fender's nostalgia set to a classic rock sound". He has been dubbed "The British heartland rocker" by WFPK's Kyle Meredith.
He is a multi-instrumentalist, playing guitar, bass, piano, synthesizer, Hammond organ, glockenspiel, harmonica, and mandolin. The characteristic features of Fender's music include the jangly guitar tone of Jazzmasters, Guitar solo, saxophone, and also horns and strings. MusicRadar has described the pulsating rhythmic sounds of Michael's as "huge" and explained that he displays "discipline and respect" for Fender's anthemic songs. Michael's drumming style has been characterised by motorik beats.
Fender is known for his high tenor voice and strong Geordie accent (North East England). His manager said he was "totally struck by this incredible voice" when Fender, then 18, began singing under the encouragement of his boss at Low Lights Tavern. Moon described his voice as "earnest" with keening harmonies. Fender has stated that he tends to sing at the top of his vocal range when writing and performing, saying he is "always belting." Ellie Harrison of The Independent regarded Fender's voice as "big and Vocal resonation" and expressing "moments of vulnerability". The Telegraphs James Hall wrote that his live vocals were "rich and vibrant" in the Head voice, particularly on medium tempo songs like "Mantra". Petridis observed that in ascending pitch on the song "Aye", Fender's voice "takes on the keening quality" of John Lydon.
Triple J's Al Newstead wrote that Hypersonic Missiles "introduced him as a songwriter with skill, honesty, and a great love for anthemic rock". Newstead further said that Fender "embrace the voice-of-a-generation mantle thrust upon him" on the first two albums' politically charged songs but, by contrast, is more effective at addressing mental health-related topics and personal experiences. Moon deemed Fender's lyrics "powerful, poetic, personal" and his songwriting "descriptive", imbued with reality and details, exemplified in the lyrics of "The Dying Light", "This town is a world of waifs and strays, comedy giants, penniless heroes/Dead men at the bar, I drank with them all." Petridis felt he moved away from Springsteen's influence on the second album and noted a significant improvement in the lyrical department through an approach to songwriting that placed greater autobiographical emphasis with the addition of romantic, novelistic aspects.
The urban environment and local ' atmosphere often serve as a thematic framework for his songs. Songs provide the narrative of his personal experiences and those of his friends, ranging from "troubled childhoods", working class life in North Shields, to male suicides. His songs also addressed communication, romantic failures, and relationships—including "complicated" ones between fathers and sons. Some lyrics were about self-esteem and growing up in England, whilst others chronicled the country's political spectrum and the ensuing tensions. Others thematically refer to teenage life, friendship, mental health, poverty, "toxic masculinity", social media addiction, and "faceless" politicians. Seventeen Going Under was described as Fender "turning the mirror on himself; his adolescence and the trials and tribulations of growing up", with North Shields as "the ever-present backdrop".
In 2022, some of his lyrics are being used for English teaching to Year 9 pupils as part of the Key Stage 3 National Curriculum for England at Whitley Bay High School due to the quality of their writing and "certain messages" conveyed that "resonate with young people".
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